BE THE EXPERT IN YOUR FIELD
I’m not claiming to be “THE EXPERT” in Cooking but if your talking about Marketing then I may be able to show you a few tips and shortcuts.
Really I have to be humble here. If you never set up a twitter account I may be the expert. If you do not advertise on Facebook I might be the expert. Of course I learned a long time ago no matter how good you are there is always some one better.
That is why I believe in surrounding myself with people who have more knowledge in a given subject and then apply my favorite rule
“Learn Something New Everyday”